The Must-Have Guide for
Parents to Help
High School Athletes
Cash In on NIL Deals
First Watch This Short Video!
Name Image & Likeness has completely changed high school & college sports creating a wealth opportunity for student athletes that was never possible before!
By the end of this course you will connect the moving parts. I will give you the steps to ensure that your family UNDERSTANDS how NIL works and has a NIL playbook ready to run the plays as soon as you complete the course.
Even if you are
A. "NEW" to the concept of NIL,
B. Have NOT committed to a university
C. Have a SMALL following on social media
I will show you how to prepare to make money from NIL
4 Reasons
you need to START preparing your
Student-athlete for NIL
Student-Athletes Are Earning Yearly $alaries in HS
Student-athletes just like yours are earning thousands of dollars and setting up a nest egg for their future through NIL deals. There's no reason your student-athlete can't do the same! With the right guidance, your child can capitalize on their talent and brand.
Boosts Your College Recruitment
The NIL landscape is becoming increasingly competitive, and brands are on the lookout for specific athlete profiles to partner with. Enhancing your student-athlete’s marketability not only boosts their NIL success but also gives them a significant edge in college recruitment. Start building that edge now to ensure their future success.
Understand The Rapidly Changing Legislation
NIL legislation is evolving quickly. Over half the states have already passed laws allowing student-athletes to engage in NIL activities, and your state could be next! With Power 5 colleges and universities now able to directly pay your student-athlete, this is the time to prepare your family for what's ahead.
Empower Your Family To Make The Right Decsions
Understanding NIL isn't just about securing deals—it's about making informed decisions that will shape your student-athlete's future. As a parent, having a solid grasp of how NIL works ensures that you can guide your child through this new territory, making the right moves at the right time. The more you know, the better you can support your child in navigating this complex and rapidly evolving landscape.
I've Done The Hard Part For YOU.....
I have built the relationships, done the research consulted and worked directly with brands, families, athletes, agencies, media, and everyone in-between since NIL was passed in July 2021.
With the information I've acquired and experience as a sports agent representing professional athletes I have put it all into one place with step by step guidance on what you can do NOW to prepare your student-athlete to profit from NIL.
The Question Is Are You READY?
To learn the ins and outs of what brands are looking for in "athlete influencers" and what you can start doing TODAY to make sure your student athletes profile is legit.
To get a clear understanding of NIL, Revenue Sharing, Collectives, How To Choose Agents and more to get started in this evolving landscape.
To discover the power of personal branding for athletes and how it can elevate your athlete's influence and marketability.
To understand why brands pay athletes, and learn how to approach NIL as a business, maximizing your earning potential.
To explore common strategies for monetizing NIL, empowering your athlete to generate income independently and with companies.
To navigate the college recruitment process with confidence, knowing the right questions to ask to leverage NIL opportunities.
Is This Program For YOU?
* Parents of high school student- athletes that are college bound and would like to learn the ins and outs of being making money from NIL
* Parents that recognize that NIL is a huge opportunity to change the trajectory of not only your student-athletes life but your families lives as well
* Parents who want to learn how to stay COMPLIANT, the types of NIL deals student athletes are being offered, or even questions to ask during college recruitment.
You Can Wait To Get A "NIL MANAGER" Or "Figure It Out Once Your Student Athlete Goes To College" BUT...
The market is super competitive. There are actually more athletes who are NOT making money from NIL than there are athletes who ARE making money. Then some LOOK like they have a bunch of deals but are merely a salesperson for a brand...
Or what I see too often is athletes signing the type of deals that made TLC go BANKRUPT & BROKE while giving up there NIL rights to a less than honorable representation company.
This unfortunately is happening everyday. Check out this story about Gervon Dexter a football player from University of Florida who signed away 15% of his earnings for the NEXT 25 years for $436,485
To figure out all of this information you could be looking at hours of misinformation plus hundreds even thousands of dollars in missed NIL opportunities …. and you might not even figure it all out.
or you could get in front of it and get, the information you need laid out for you!
Who Am I?
Agent Dominique Stapleton
My name is Dominique Stapleton, and I’m an NBA and NCAA Certified Sports Agent, as well as a dedicated NIL Strategist. I’ve been immersed in the world of Name, Image, and Likeness (NIL) since 2020, back when it was just an emerging concept.
Over the past few years, I’ve worked in every corner of NIL—collaborating with families, other agents, universities, brands, and even international students. I’ve seen firsthand how NIL has transformed opportunities for student-athletes, and I’m here to ensure your family is part of this game-changing moment.
NIL represents one of the biggest transfers of wealth we’ve seen in recent history. For families, this means the chance to experience the kind of life-changing paydays that were once reserved for professional athletes and their loved ones—only now, it’s happening at an even younger age. But, just like the pros, without the right education and financial understanding, it’s easy to be taken advantage of.
My passion lies with the parents. I know most of you never imagined your child would be going to the Olympics or making millions from sports—let alone doing so at just 16, 17, or 18 years old. But the truth is, those opportunities are real, and they’re happening now. I believe that when parents are equipped with knowledge about the business side of youth sports and NIL, we’re setting up our children for a brighter, more secure future.
Let’s work together to ensure your family isn’t just part of the NIL movement but that you’re leading the way, prepared and empowered to make the best decisions for your student-athlete’s future.
FREQUENTLY ASKED QUESTION
How Long Will I Have Access To The Program?
Once you purchase the program it is yours for the next twelve months or until you decide you do not need it. My team will update the program as new NIL laws, practices and strategies become available.
My Student Athlete Does Not Play A Major Sport Is It Money In NIL For Them?
While Football & Basketball account for some of the top earners in NIL to date. Sports such as Volleyball, Swimming , Diving, and Softball rank in the top 7 NIL earning sports.
If your student athlete is marketable and has an attractive profile to a brand, their sport will only be one factor versus THE factor when in search for NIL opportunities
What Specific Topics Will Be Covered In The Program?
The program consist of 10 modules covering some of the following --
What NIL Is and ISNT
NIL vs Power 5 Direct Payments
How To Build A Marketable Athlete Brand Through Social Media
NIL & How To Factor It Into Your College Recruitment Process
The Business Of NIL.. Contracts, Types Of Deals, Company Formation, And Taxes
I Am A Busy Parent How Much Time Does The Program Take?
I created the program with the busy parent in mind! The course is completely self paced. Throughout the course there are suggested time frames to do certain activities but it is completely up to you how much time it takes to complete the program.
My Student Athlete Is Going To A Small University. Does It Make Sense To Expect Brands To Want To Work With Them?
The beauty of NIL and marketing is there is room everywhere for everyone to make money. While it may be easier for an athlete at the Dukes and Kentuckys of the world to get brand attention there are TONS of brands looking for athletes with specific backgrounds, hobbies, and beliefs in specific areas to reach a specific audience that your student athlete may have access to.
This is one of the things you will learn in the program the way to create an athlete profile that is attractive to brands regardless of your university
Price
ONE TIME PAYMENT
$111
What NIL IS & ISNT
How NIL Impacts College Recruitment
Why Brands Pay
Types of NIL Deals Available
What Makes An Athlete Influencer
And Much More
FOR A LIMITED TIME ONLY!
$127
What NIL IS & ISNT
Revenue Sharing, NIL Deals & Collectives
How NIL Impacts College Recruitment
Why Brands Pay
Types of NIL Deals Available
What Makes An Athlete Influencer
And Much More
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